These four pillars are simply about authenticity.
Often financial wellbeing strategies start from ‘good sounding’ business ROIs – like improving presenteeism at work, increasing productivity, mitigating absenteeism, and maximising benefit utilisation.
But for me, the four financial wellbeing drivers that we’ve discussed – fair, inclusive, safe and supportive – will lead to a more authentic financial wellbeing strategy because the drivers are from an employee level rather than a business level. And if a business is genuinely working towards employee wellbeing, the strategy has to be led by drivers that will first and foremost improve employee wellbeing.